Design Objective
Create illustrations featuring the video game Genshin Impact to be displayed on a Playstation 5 game box.
Adobe Photoshop, Procreate
Initial Concept Sketches
The intent of video game box art is to encourage potential players to pick up and play the game. Because Genshin Impact has many regions, various gameplay elements, and several characters, it was a challenge to pick which aspects of the game to highlight for the box art.
Final Concept Sketches
The vast white space takes inspiration from an iconic series of Final Fantasy box art that primarily utilized white negative space to draw attention to the elements present on the box. Since the game has seven nations with seven gods ruling over each of them, I decided to have the central theme of the box art series be featuring different regions along with a silhouette of the god of that region. Since the most well-known elements of Genshin Impact are the open world exploration and characters, I made sure to utilize the silhouettes and environment illustrations to equally highlight both of these elements.
Final Illustrations